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For more information about master’s degree programs and scholarships offered, the application procedure, or to receive brochures, please complete the form below:
Prepare your communication career to foster global connectivity and cultural enrichment.
Admission is Open for Spring 2025
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Download Program Brochures
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Prepare your communication career to foster global connectivity and cultural enrichment.
Admission is open for Spring 2024
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Prepare your communication career to foster global connectivity and cultural enrichment.
Admission is Open for Spring 2025
Get in Touch
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Download Program Brochures
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Master of Arts in Communication
Study Option in Tourism and Cultural Communication
College of Communication and Media Sciences
Create engaging experiences, foster intercultural understanding, and contribute positively to the preservation of heritage and traditions.
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Key Facts
Program Duration
3 Semesters (On Average)
Location
Abu Dhabi
Language of Instruction
English
Credit Hours
36
Cost Per Credit Hour
AED 2,667
Application Deadline
9 December 2024
Key Facts
Program Structure and Content
Seven core courses provide the foundation for discipline knowledge.
Starting in the second semester, five courses that include an applied research seminar and capstone research project deliver advanced topics tailored toward theory development and industry application. Students may specialize in one of two professionally oriented study options: Strategic Public Relations or Tourism and Cultural Communication.
Tourism and Cultural Communication
Gain extensive knowledge and understanding of the tourism sector and how to apply strategic decision-making in a global context. Acquire key skills and competencies in effectively planning and managing tourism activities, and culture related aspects of communication.
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Meet the Program Conveners
Dr Elsayed Darwish
Professor
Chair, Department of Communication
College of Communication and Media Sciences
Dr Mohammad Alazaizeh
Associate Professor
Graduate Program Coordinator
College of Communication and Media Sciences
What Will You Learn?
Upon successful completion of the program, you will be able to:
What Will You Learn?
Upon successful completion of the program, you will be able to:
Who Should Pursue a Master of Arts in Communication?
Admission Requirements
Admission is open to males and females of all nationalities. Applicants must have earned a four-year baccalaureate degree with a CGPA of 3.0 (or 2.5 for conditional admission) or higher from an accredited university and demonstrate sufficient English proficiency to manage a challenging, fast-paced graduate program. While a Bachelor's degree in communication would be beneficial, this is not essential to gain entry to the Master of Arts in Communication program.
Career Opportunities
Some of the key sectors for career opportunities include tourism boards and organizations, cultural institutions, event management, destinations management companies, hospitality industry, academic and research institutions, government and non-profit agencies/organizations, consulting firms, travel media and content creation, cultural exchange programs, arts and entertainment industry, sustainable tourism initiatives, public relations and communication agencies, and entrepreneurship.
The below job roles showcase the diverse and meaningful career opportunities that are available upon completion of the master’s degree:
Who Should Pursue a Master of Arts in Communication?
Admission Requirements
Admission is open to males and females of all nationalities. Applicants must have earned a four-year baccalaureate degree with a CGPA of 3.0 (or 2.5 for conditional admission) or higher from an accredited university and demonstrate sufficient English proficiency to manage a challenging, fast-paced graduate program. While a Bachelor's degree in communication would be beneficial, this is not essential to gain entry to the Master of Arts in Communication program.
Career Opportunities
Some of the key sectors for career opportunities include tourism boards and organizations, cultural institutions, event management, destinations management companies, hospitality industry, academic and research institutions, government and non-profit agencies/organizations, consulting firms, travel media and content creation, cultural exchange programs, arts and entertainment industry, sustainable tourism initiatives, public relations and communication agencies, and entrepreneurship.
The below job roles showcase the diverse and meaningful career opportunities that are available upon completion of the master’s degree:
3 Reasons Why You Should Choose Zayed University’s
College of Communication and Media Sciences
Accreditation and Recognition
National and international accreditation will guarantee you a globally recognized graduate degree.
Transferable Skills Training
Learning essential skills in, i.e., cross-cultural communication, professional communication, writing and speaking to different audiences, strategic messaging, and storytelling with data and research will prepare you for exciting career opportunities in a growing industry.
Research Expertise and Focus
Gaining specialist industry knowledge, skills and experience will empower your career goals.
3 Reasons Why You Should Choose Zayed University’s
College of Communication and Media Sciences
Why Should You Pursue a Master of Arts in Communication?
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Graduate Blog
The Future for Public Relations and Tourism Professionals is Promising
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The Difference Between Undergraduate and Graduate Education
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The Future for Public Relations and Tourism Professionals is Promising
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The Difference Between Undergraduate and Graduate Education
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Deanship of Graduate Studies
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